A graphic designer with experience in web design and social media, designing for more than five years.
A graphic designer with experience in web design and social media, designing for more than five years.
My main intention
My main intention
Design should sell, not just look good. What makes it sell is how it feels: nobody buys because a layout is correct, they buy because something feels like it can be trusted. A logo is only one small part of that. If you cover it and still know whose brand it is, the work is done.
Design should sell, not just look good. What makes it sell is how it feels: nobody buys because a layout is correct, they buy because something feels like it can be trusted. A logo is only one small part of that. If you cover it and still know whose brand it is, the work is done.
How I work
How I work
I start with the market, not the moodboard. Around three days go into competitors, so we know what everyone else looks like before deciding how you should. Research shows me what exists. The rest comes from what can’t be researched: the places I’ve been, what I noticed there, the people I talked to.
I start with the market, not the moodboard. Around three days go into competitors, so we know what everyone else looks like before deciding how you should. Research shows me what exists. The rest comes from what can’t be researched: the places I’ve been, what I noticed there, the people I talked to.
Open to
Open to
New projects, freelance collaborations and studio roles.
New projects, freelance collaborations and studio roles.